Illuminate Hydrating & Brightening Eye Serum

At RAS, we create each formulation with the aim to make it as effective as possible. We keep in mind attributes like sensorial feel, made with high performance natural ingredients, with ayurvedic infusions and actives that comfortably fit in your modern life.

Each formulation is intended to give you a feel-good effect & effective results on your skin.

After listening to our customer requests demanding an eye product by RAS, we decided we had to formulate one and make it a stellar product.

56 formulations

1000+ trials

100 users

3 surveys 

and 1.5 years later 

We introduce to you – ‘Illuminate’ Eye Serum for that hydrated, lifted and bright under eye.

To celebrate this launch of this unique formulation,

we're illuminating the lights of others around us by

donating the month sales to an Eye hospital

for the underprivileged.

Eyes are the windows to the soul, and we must invest and take proper care of the delicate skin around our eyes. It's much thinner, has very few oil glands to hydrate it, and is subject to tons of micromovements and facial expressions every day. Pay attention to how much you blink, smile, or laugh and you'll get a taste of what that skin goes through! Also as we age the collagen around the eyes start to reduce which leads to wrinkling & appearance of dark circles.

Look out for a good balance of humectants ( hydrating ingredients) & emollients ( nourishing ingredients) In a ratio that is perfectly formulated as per the under eye area unlike moisturizers.
Keep in mind that the product is not extremely thick as it can lead to Milia.

• As we age the skin surrounding the eye area is particularly susceptible to the aging process because it is thin , loses its ability to renew itself and develops wrinkles and fine lines over time. Tamanu Oil & shea butter present in  this eye serum is rich in fatty acids which has ability to promote collagen and GAG production also plays a role in anti-aging and skin regeneration.  Sesame Extract acts as a stimulant with Ultra-hydrating properties penetrate deeper skin layers and  helps reduce the appearance of fine lines and wrinkles.
•  Dark circles are a common problem which is caused by poor circulation  &  reduction in vitamin E and K level. Oat kernel oil is rich in ceramide & polypeptides which holds skin cells together and reduces the appearance of dark circles & targets microcirculation. Almond oil & rosehip oil  is rich in vitamin E which has powerful antioxidant activity effective in fighting off free radicals and improves the skin & protects from damage. Prickly pear extract contains Vitamin K which brightens the under eye skin layer.
• Dehydration and fluid retention in the skin is the reason behind puffy eyes, hyaluronic acid comes to the rescue and adds some extra moisture & nourishment to the delicate under eye skin which can de-puff and provide comfort. Along With hyaluronic acid, prickly pear extract is rich in amino acids, promotes faster cell turnover, provides overall nourishment and improves skin elasticity by reducing puffiness.

Aqua, Cucumis Sativus(Cucumber)Fruit Extract, Hibiscus Sabdariffa(Hibiscus)Flower Extract, Aloe Barbadensis(Aloe vera)Leaf Extract, Opuntia Ficus-Indica(Prickly Pear)Stem Extract, Prunus Amygdalus Dulcis(Almond)Oil, Rosa Canina(Rosehip)Oil, Glycerin, Licorice Extract, Tocopheryl Acetate(Vitamin E), Sclerotium Gum, Avena Sativa(Oat)Kernel Oil, Calophyllum Inophyllum(Tamanu)Oil, Xylitylglucoside*, Isoamyl Laurate*, Butyrospermum Parkii(Shea)Butter, Sodium Hyaluronate(Hyaluronic Acid), Propanediol*, C15-19 Alkane*, Glycerin*, Sesamum Indicum(Sesame)Extract, Licorice  Extract, Chenopodium Quinoa(Quinoa)Seed Extract, Saccharomyces Ferment, Lavandula Angustifolia(Lavender)Flower Oil, Polianthes Tuberosa(Tuberose)Flower Oil, Pelargonium Graveolens(Geranium)Flower Oil, Citrus Aurantium Dulcis(Orange)Peel Oil, Sodium Gluconate*, Ethylhexylglycerin*. (*Plant-Based)